Mary Kate and Ashley Olson have been dabbling in fashion for quite some time now–first selling a children’s line in Walmart years ago before launching the higher-end, adult line The Row followed by Elizabeth and James. Like most brand expansions, it was only a matter of time until they included menswear in their growing empire. While women tend to see the Olsons as style icons and fashion risk-takers, most men only know the Olsons as babies on Full House, so the brand may have trouble translating to the male consumer.


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